Despite the mix of the existing concrete structure with the new additions and the complex inner core (dubbed the “showcase”), the exterior of the building is read as a whole. The structural “X” of the glass panels on the facade break the monotony of the box on the outside, contrasting with the mirror like finish of the volume on top.
The “showcase” fills the central void with a mirror finish that turns the volume into a sculpture (as seen on the photos and on the showcase elevations below), while housing different programs that benefit from the arrange of the boxes, such as the auditorium, meeting rooms and showrooms.
Location: Istanbul, Turkey
Clientes: Vakko and Power Media
Key personnel: Erez Ella, Tomas Janka, Mathias Madaus, David Menicovich, Tsuyoshi Nakamoto, Joshua Prince-Ramus, Ishtiaq Rafiuddin, Tieliu Wu
Consultants: ARTE, Autoban, Buro Statik, Cedetas, Dora, Eleksis, Front, Gurmen Muhendislik, Lamglass, Norm Tecnic, Say Yapi, STEP, Superpool, Cem Mimarlik
Area: 9,100 sqm (98,000 sqf)
Program: Headquarters for a Turkish fashion house—including offices, showrooms, conference rooms, auditorium, museum, and dining hall—as well as the television studios, radio production facilities, and screening rooms of its media sister-company
Photography: REX, Iwan Baan